Staff Directory
Academic Qualifications
- Media & Communication - Doctor of Philosophy, University of Melbourne
- Corporate Communication - Masters Degree, Universiti Putra Malaysia (UPM)
Rizalawati Binti Ismail (Dr.)
Assistant Professor
IIUM Gombak Campus
ABDULHAMID ABUSULAYMAN KULLIYYAH OF ISLAMIC REVEALED KNOWLEDGE AND HUMAN SCIENCES
Other's position:
Head, AbdulHamid AbuSulayman Kulliyyah of Islamic Revealed Knowledge and Human Sciences
rizalawati@iium.edu.my
6146
Area of Specialisation
- Social Science ~ Social Science ~ Media and Communications ~ Media, Culture and Society (Including Communication, Audience and Cultural Identity, Gender, Children and the Aged) - media studies; media and society
Teaching Responsibilities
| ADVANCED INTEGRATED MARKETING COMMUNICATION | 2020/2021 |
| ADVANCED INTERCULTURAL COMMUNICATION | 2019/2020 |
| ADVANCED ORGANIZATIONAL COMMUNICATION | 2021/2022 |
| APPLIED STRATEGIC COMMUNICATION | 2025/2026 |
| COMMUNICATION THEORY | 2010/2011 2009/2010 |
| COMMUNICATIONS PLANNING AND STRATEGIES | 2021/2022 |
| COMPUTER MEDIATED COMMUNICATION | 2015/2016 2013/2014 2012/2013 2011/2012 2010/2011 |
| ESSENTIALS OF NEGOTIATIONS | 2025/2026 |
| FINAL YEAR PROJECT I | 2024/2025 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020 |
| FINAL YEAR PROJECT II | 2024/2025 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020 |
| INTERCULTURAL COMMUNICATION | 2012/2013 |
| INTERNSHIP (ELECTRONIC MEDIA) | 2019/2020 2018/2019 2017/2018 2016/2017 |
| INTERNSHIP (JOURNALISM) | 2018/2019 2017/2018 2016/2017 |
| INTERNSHIP (ORGANIZATIONAL COMMUNICATION) | 2018/2019 2017/2018 2016/2017 |
| INTERNSHIP (PUBLIC RELATIONS) | 2019/2020 2018/2019 2017/2018 2016/2017 |
| INTERPERSONAL COMMUNICATION | 2024/2025 2023/2024 2022/2023 2021/2022 2016/2017 2015/2016 2014/2015 2013/2014 2012/2013 2011/2012 2010/2011 |
| INTRODUCTION TO COMMUNICATION | 2024/2025 2020/2021 |
| INTRODUCTION TO INTERNATIONAL COMMUNICATION | 2017/2018 2016/2017 2013/2014 |
| INTRODUCTION TO MASS COMMUNICATION | 2019/2020 2014/2015 2010/2011 |
| INTRODUCTION TO ORGANIZATIONAL COMMUNICATION | 2017/2018 2016/2017 2010/2011 |
| MANAGERIAL COMMUNICATION | 2016/2017 2015/2016 |
| MARKETING COMMUNICATION | 2017/2018 2012/2013 2011/2012 |
| MEDIA PLANNING | 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020 |
| MEDIATED COMMUNICATION | 2017/2018 |
| NEW COMMUNICATION TECHNOLOGY | 2016/2017 2014/2015 |
| ORGANIZATION COMMUNICATION: CASE STUDIES | 2019/2020 2018/2019 2014/2015 |
| PRACTICUM | 2013/2014 |
| PRINCIPLES & PRACTICES OF MANAGERIAL COMMUNICATION | 2019/2020 2018/2019 2017/2018 2016/2017 2015/2016 2014/2015 |
| PROFESSIONAL SPEECH COMMUNICATION | 2018/2019 |
| QUALITATIVE RESEARCH METHODS IN COMMUNICATION | 2025/2026 2024/2025 |
| RESEARCH PAPER II | 2024/2025 |
| STRATEGIC COMMUNICATION | 2024/2025 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020 2018/2019 |
| WRITTEN COMMUNICATION FOR ORGANIZATION | 2017/2018 2013/2014 |
Supervision
|
Digital Dakwah On Instagram: A Study On The Elaboration Of Islamic Visuals Amongst Indonesian Young Adults.
Ph.D
Completed
2025
Co-supervisor
|
|
Perception On The Effectiveness Of Digital Media Literacy Courses Among Jordanian School Students.
Ph.D
Completed
2023
Member Supervisory Committee
|
|
Middle Managers' Conversations: A Study On Stories, Metaphors, Sensemaking And Polyphony On Emotional Reflexivity During Organisational Change.
Ph.D
Completed
2023
Co-supervisor
|
|
The Influence Of Social Networking Sites On Student Involvement On Campus Among Islamic University Students.
Ph.D
Completed
2016
Main Supervisor
|
|
Exploring the Media Literacy and Fake News Awareness Among Social Media Users": a Case of Mass Media University Students in Tanzania. Exploring The Media Literacy And Fake News Awareness Among Social Media Users": A Case Of Mass Media University Students In Tanzania.
Ph.D
In Progress
Main Supervisor
|
|
Exploring The Challenges And Opportunities Of Ai-Driven Innovation In The Newsroom: Insights Bernama.
Ph.D
In Progress
Co-supervisor
|
|
Examining The Usage Of Social Media In Parent-Child Communication From Malay Muslim Parents' Perspectives.
Master
Completed
2024
Main Supervisor
|
|
Culture Shock And Adaption To The Malaysian Culture Among International Students In Iium..
Master
Completed
2019
Main Supervisor
|
|
Impact Of Social Media Usage Towards Academic Performance Among International Islamic University Malaysia (Iium) Students.
Master
Completed
2018
Co-supervisor
|
|
The Uses And Gratifications Of Using Facebook: A Study Of Palestinian Students In The International Islamic University Malaysia.
Master
Completed
2017
Co-supervisor
|
|
Viral Videos In Malaysia: Understanding Online Sharing Behaviour Among Students Of International Islamic University Malaysia (Iium).
Master
Completed
2017
Co-supervisor
|
|
Applying Herzberg’S Motivation-Hygene Theory To Learning Motivation And Satisfaction In Kirkhs At Iium.
Master
Completed
2015
Main Supervisor
|
|
Framing The Egyptian Uprising 2011: A Content Analysis Of Aljazeera.Net (Arabic) News.
Master
Completed
2013
Main Supervisor
|
Research Projects
Completed
| 2020 - 2020 | Muslim Tourists' Expectations for Travelling to Japan by Cruise Ships |
| 2016 - 2024 | Students' Motivation, Perceptions and Expectations of Journalism Education at IIUM |
| 2012 - 2014 | Brand Perception Survey for Tenaga Nasional Berhad |
On-Going
| 2024 - Present | Enhancing Visibility: Exploring Digital Media Literacy Among Academic Staff at AHAS KIRKHS, IIUM |
| 2023 - Present | Public Readiness and Preference Towards Healthy Choices in Food Applications |
| 2017 - Present | Knowledge, Awareness & Perception on " Inspirasi Harapan" Perkeso Audience Survey |
| 2010 - Present | A Comparative Study of Islamic Content in Communication Studies |
Publications
Articles
Conference or Workshop Items
| 2019 | The mediating effect of attitude on e-wallet acceptance among Malaysians. In: International Conference of Media and Communication (MENTION2019), |
| 2018 | Perception and expectation of journalism education in Malaysia: what’s in it for industry 4.0?. In: 12th Biennial Convention of the Pacific and Asian Communication Association (PACA) Communication and Industrial Revolution 4.0, |
| 2018 | The reality and expectations of journalism practitioners in the news industry. In: 12th Biennial Convention of the Pacific and Asian Communication (PACA): Communication and Industrial Revolution 4.0, |
| 2017 | Industrial experience on journalism education curriculum in Malaysia. In: Sintok International Conference on Social Science and Management (SICONSEM 2017), |
| 2016 | A trend in media and communication research in Malaysia 1987-2005. In: 4th World Journalism Education Congress (WJEC) : Identity and Integrity in Journalism Education, |
| 2016 | Landscape, identity and challenges of journalism education in Malaysia. In: 4th World Journalism Education Congress (WJEC) : Identity and Integrity in Journalism Education, |
| 2016 | Usage of mobile phones among victims during the 2014 flood in Malaysia. In: The 9th Malaysia International Conference on Languages, Literatures and Cultures (MICOLLAC 2016), |
| 2015 | Exploring the use of social media for information sharing during the 2014 flood in Malaysia. In: 2nd Global Conference on Business and Social Sciences (GCBSS 2015), |
| 2015 | Journalism education in Malaysia: dancing with UNESCO's model curricula. In: 2nd International Conference on Education and Social Sciences (INTCESS'2015), |
| 2014 | Attitude and impact changes of hijab wearing among Muslim Malay women in Malaysia. In: 10th Biennial Convention of the Pacific and Asian Communication Association (PACA 2014), |
| 2014 | Impact of Islamic film on understanding of Islamic values and cultures for a multiracial society in Malaysia: An experimental study. In: 10th Biennial Convention of the Pacific and Asian Communication Association (PACA 2014), |
| 2014 | Journalism cupcakes: Same cakes, different icing or vice-versa. In: 10th Biennial Convention of the Pacific and Asian Communication Association (PACA 2014), |
| 2014 | Perception, Attitude and Impact Change after Watching Faith-Based Films: A Comparative Study. In: 6th International Conference on Humanities and Social Sciences (ICHiSS 2014) Unity in Diversity: Challenges in the New Millennium, |
| 2013 | Exposure and impact of TV Islamic reality show among Malay community. In: 1st World Congress on Integration and Islamicisation of Acquired Human Knowledge (FWCII 2013), |
| 2013 | Hijab wearing among Malay women in Malaysia: media or social influence?. In: Biennial International Conference on Media & Communication (MENTION) 2013, |
| 2012 | Exposure and influence of TV programmes on Malay Community in Malaysia : testing selective exposure theory and third-person effect theory . In: UiTM-AMIC 2012 International Conference , |
| 2012 | Extended hierarchy-of-effect model and its application on Islamic reality shows towards Malay community in Malaysia . In: International Conference on Communication and Media (i-COME'12), |
| 2011 | Inserting Islamic perspective in teaching computer- mediated communication . In: National Seminar on New Media and Islam 2011, |
| 2011 | Islamic Faith and Values in Malay Drama. In: Seminar Media dan Dakwah 2011, |
| 2011 | Islamic programs in Malaysian free-to-air television channels. In: International Conference on Islamic Civilization and Malay Identity 2011, |
Book Sections
| 2018 | Maintaining family resilience among flood victims through new media usage. In: USIM Press, Universiti Sains Islam Malaysia, ISBN: 978-967-440-564-9, pp. 110-120 |